Honestly Thriving.

Business should get easier every year.

If you're reading this, you're likely at a crossroads with your marketing.

You might be:

  • Tired of relying solely on organic social media that feels increasingly unpredictable and time-consuming

  • Frustrated by past experiences with ads that drained your budget without delivering results

  • Ready to move beyond the constant launch cycle that keeps your business in feast-or-famine mode

  • Growing your email list but not seeing proportional revenue growth

You know there must be a better approach to growing your business—one that doesn't involve:

  • Copying another "7-figure funnel" template

  • Pouring hours into social media with diminishing returns

  • Or exhausting yourself with high-pressure launches

Instead, you're ready to build a marketing system that feels like you. One that balances genuine connection with smart automation, helps you attract clients who truly value your work, and gives you multiple reliable pathways to growth beyond just organic social media.

Welcome to Honestly Thriving

This is a 12-month intimate partnership designed specifically for coaches and course creators who are ready for sustainable growth. Together, we'll transform your marketing approach from exhausting launches and unpredictable results to clear, authentic systems that consistently attract your ideal clients.

Unlike other programs that offer temporary tactics or one-size-fits-all templates, Honestly Thriving focuses on building a marketing ecosystem that feels genuinely aligned with who you are and how you work best. No cookie-cutter strategies, no manipulative pressure tactics—just proven frameworks that create reliable revenue and get easier to manage over time.

What Makes This Different?

Honestly Thriving isn't a typical course, group program, or mastermind. It's an action-focused container where you'll get direct, personalized help to:

  • Design premium offers that sell consistently year-round, not just during launches

  • Transform your email list from a vanity metric into your primary revenue generator

  • Integrate paid advertising into your ecosystem without the usual confusion, overwhelm, or wasted budget 

  • Create a launch-free business model that grows more reliable and efficient with each passing month

Our Approach: Foundation First, Then Systems

Phase 1: Essential Foundation (First 2-4 Weeks) Before diving into marketing channels and list monetization, we establish the two critical elements that make everything else work:

  1. Your Point of View: Your unique perspective is your superpower. Through guided prompts and deep-dive conversations, we'll extract and articulate your distinct point of view—creating marketing that resonates because it's genuinely you.

  2. Your Year-Round Offer: We will create or refine your premium offer. The focus? Creating something your clients are eager to join, you love to deliver, and you can confidently sell year round. 

Phase 2: Sustainable Systems (Remaining Program) Once your foundation is solid, we implement three strategic systems that work together to solve both the reach problem and the list monetization challenge. Working methodically (typically in this sequence), we'll create the infrastructure that allows you to double, triple, or even quadruple your revenue while preserving your wellbeing:

  1. Lead Ascender: Most of your audience won't be ready to buy immediately—and that's okay. We'll create low-key, conversational campaigns that nurture relationships and create natural opportunities for enrollment into your premium offer every 4-6 weeks. We often begin here because you likely already have an email list with untapped potential. For clients with 1,500+ subscribers, we can quickly implement low-lift conversational campaigns that generate immediate cash flow from your existing audience.

  2. Lead Generator: We’ll solve the reach problem by replacing your organic-only top-of-funnel with targeted, cost-effective ads. We'll create an irresistible offer that naturally attracts your ideal clients, then amplify its reach through strategic, cost-conscious promotion. Whether you have $50 or $5000 to spend on ads, we'll craft an approach that works with your budget while building a community of engaged subscribers.

  3. Lead Sorter: Not everyone in your audience is at the same stage of their journey—and that's perfect. We'll create a low-cost, high-value offering that helps identify those ready to dive deeper with you right away. This "welcome mat" offer naturally guides the right people toward your premium solutions while providing genuine value to everyone else.

Together, these systems create a sustainable marketing ecosystem that gets stronger and more efficient over time.

Your Comprehensive Support System

Inside Honestly Thriving, you'll receive personalized guidance at every step—from structuring offers and building campaigns to developing conversion assets and troubleshooting when things don't go as planned. 

Direct 1:1 Support

  • Strategic Gameplan & Acceleration Call — We'll create your personalized roadmap with clear goals, projects, and timelines so you know exactly where to focus first.

  • Quarterly Momentum Coaching Sessions — Every quarter, we'll identify the biggest bottleneck in your system and develop a specific actionable project to keep you on the fastest and most aligned path to success.

  • Daily Coaching & Thought Partnership (Monday-Thursday) — Get unstuck, brainstorm ideas, and receive quick feedback through daily voice coaching and thought partnership via Slack. This ongoing access often makes the difference between implementation and procrastination.

Group Learning & Collaboration

  • 2x/month Co-Creation Sessions — Join 90-minute group working sessions where we tackle your projects in real-time. These optional calls provide immediate solutions when you need them most.

  • The Honestly Thriving Community — Connect with a private group of like-minded business owners who share your values around authentic marketing and sustainable business growth

  • Additional team member access — Add team members to your portal and share access to all the strategies, content, tools, momentum coaching calls, and more at no additional cost.

Resources & Implementation Tools

  • Personalized Strategy & Template Access — Rather than overwhelming you with 7 years of accumulated resources, I'll curate exactly what you need when you need it. You'll receive customized templates and strategies that specifically address your business goals—ensuring focused implementation instead of endless consumption.

Investment?

  • 12 Month Commitment: $583/month or $6,000 pay in full 

The Honestly Thriving Promise

This is a community, not a contract prison. While I respectfully ask for a 3 month initial commitment to build momentum, I don’t require it. I’m never going to try and force you to stay if you don’t want to be here, but I ask that you join with the intention of a 12 month commitment because good things take time.. If you decide to leave early, you'll need to wait 12 months to rejoin.

Is Honestly Thriving Right for You?

This container is specifically designed for established coaches and course creators who:

  • Are generating at least $5K/month but feel trapped in the launch cycle

  • Have an engaged audience (even if it's small) ready to be monetized more effectively

  • Know their unique approach works but struggle to articulate it consistently

  • Want to make ads part of their marketing mix without the usual overwhelm

  • Are tired of creating endless content without predictable revenue results

  • Believe their business should support their life, not consume it

  • Want expert guidance to implement systems, not just more theoretical strategies

This is NOT Right for You If:

  • You're looking for a magic button. Honestly Thriving provides systems and support, but you'll need to show up and do the work. I can't build your business for you.

  • You want to follow rigid, formulaic marketing. I believe predictability kills engagement so If you're looking for scripts to copy exactly as written or strict "do this, then that" formulas, my approach to authentic marketing won't be a fit. 

  • You're in the early stages of your business. Honestly Thriving works best for coaches and course creators who already have some client experience and clarity on their offering. If you're just starting out, I recommend getting some client results first.

  • You're looking for aggressive growth at any cost. My approach focuses on sustainable, aligned growth that feels good. If you're solely focused on hitting specific revenue targets regardless of how you get there, we might not be aligned.

  • You need someone to handle your marketing for you. This is a collaborative container, not a done-for-you service. I'll guide you, but you (or a member of your team) will be implementing with my support.

  • You're seeking completely passive income. While we'll build systems that are more efficient, authentic marketing requires your personal engagement. If you're looking to set up your business to run entirely without you, this isn't the right approach.

Ready to Begin?

If you're ready to move beyond the launch cycle and build a business that generates year-round revenue while feeling authentically like you, send me an email at kaitlyn@kaitlynandco.com with "I’m in for Honestly Thriving” and I'll personally reply within 24 hours to schedule your Acceleration Kick-off Call 🎉